We love dogs and dog people. We want to make pet-parenting fun and dogs happy. More and more hoomans should experience the love of dog in their life! We believe every dog deserves unlimited belly rubs.
Through tailZ we are connecting dog lovers and pet-parents. Think of it as AirBnB for Pets! Currently, we have over 150+ hosts live on the platform providing boarding, day care, walking and nutrition.
tailZ app promises to be a win-win-win solution for all involved, pets, pet-parents and pet-sitters. While pets will get more attention and personalized care from trusted and reviewed pet-sitters, pet-parents will have more peace of mind about their pets’ needs being met.
Today, pet-parents treat pets as part of their family, providing them with the best products and services and we seek to create an easy one stop access for all pet needs.
Key Responsibilities
Define & refine customer persona & customer journey maps
Define & execute customer acquisition strategy
Grow Users & Active User base
Work closely with product development team to ideate product roadmap & new features
Define and execute performance marketing campaigns
Social audience performance and testing
Manage & drive content & creative development
Data analysis, cost & revenue analysis- across channels
Weekly reports on customer acquisition, activity & transactions
Skills & Experience
Graduate/Post-Graduate with marketing experience
Hands-on approach
Entrepreneurial,
Resourcefulness, agile, ability to multitask
Data analysis skill
Understanding of marketing concepts and processes
Understanding of creatives- what type of ads work, what tests to run.
Ability to work independently, without constant supervision
Ability to adapt to changing work situations and needs
Flexible to take on new projects and challenges & work in cross-functional environment
This role is ideal for people who have worked with marketing agencies, business development, sales & now wish to move to business side and marketing roles
What will you get from tailZ
Pet industry is the upcoming sector, opportunity to create something from ground up
Passionate team & positive, healthy working environment
Great work culture, run your own projects end to end